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AsianML
Date registered: Dec 1899
Location:
Vehicle(s):
| Summer Sales Event commercials
Is it just me or are the new MB commercials getting more interesting, and frankly good lately? Did they fire the marketing director person or something and hire a new guy? |
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KylePavao
Date registered: Dec 1899
Location:
Vehicle(s):
| RE: Summer Sales Event commercials
The fact Mercedes has commercials is sort of bad... I remember in the early 90's, when I watched television ALL the time, I hardly ever saw a Benz commercial. I do however remember seeing many ads in periodicals, like 80's and 90's National Geographic, Architecture Magazine(or something like that) and in lots of my mom's old magazines. They should stick to print, and keep the commercials simple: stress their history and their older, superior engineering. Maybe people will begin to trust them again. |
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AsianML
Date registered: Dec 1899
Location:
Vehicle(s):
| Re: Summer Sales Event commercials
Well, you know how MB is sort of aiming at younger people. Younger people generally don't read newspapers or magazines as much as they do TV. |
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KylePavao
Date registered: Dec 1899
Location:
Vehicle(s):
| RE: Summer Sales Event commercials
Bah MB's stab at a young person car, the C230/C320 sport coupe was utterly embarassing. |
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Marsden
Classic MB
Date registered: Apr 2006
Location: Capital City USA
Vehicle(s): Mercedes-Benz
| RE: Summer Sales Event commercials
KylePavao - 6/25/2006 5:32 PM ...keep the commercials simple: stress their history and their older, superior engineering. Maybe people will begin to trust them again. Totally agree. The silly fashion-oriented ads they had out a few years ago were embarrassing. MB should focus on a rational approach -- after all, they're still a German company...
Talk about why the cars are superior--if they believe they are... |
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jdc1244
Date registered: Dec 1899
Location:
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| RE: Summer Sales Event commercials
Commercials aren’t going to cut it. DCAG needs to simplify, get back to basics, and fix the alphabet nightmare they’ve created. The car buying public has no idea what car is what.
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firstmb
Date registered: Dec 1899
Location:
Vehicle(s):
| RE: Summer Sales Event commercials
AsianML - 6/25/2006 11:52 AM
Is it just me or are the new MB commercials getting more interesting, and frankly good lately? Did they fire the marketing director person or something and hire a new guy?
yep, they fired complete sales team out of Montvale, NJ..
There was also a new ML ad on TV, did anyone catch that... any link will be highly appreciated. |
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jdc1244
Date registered: Dec 1899
Location:
Vehicle(s):
| RE: Summer Sales Event commercials
I've seen it.
Minivans are hip.
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